Starbucks Reserve Roastery Inspired Blend Collection — LARA GWALTNEY

SEATTLE – ASSORTMENT OVERVIEW

SEATTLE – ASSORTMENT DETAIL VIEW

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CHICAGO – ASSORTMENT OVERVIEW

CHICAGO – ASSORTMENT DETAIL VIEW

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NEW YORK CITY – ASSORTMENT OVERVIEW

NEW YORK CITY – ASSORTMENT DETAIL VIEW

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starbucks reserve roastery inspired blend collection

LAUNCH
Fall 2023. All mugs sold out in the first 1-2 weeks after launch and the collection is selling well across all locations

ROLE
Product development, design, renderings, production, and sourcing

DELIVERABLES
Not all deliverables shown here. 3 location-specific merchandise collections consisting of serveware, lifestyle goods, and potential local artisan/small-business partnerships

Creative Direction & Assets: Starbucks Creative Studio

FULL DESIGN DECK AVAILABLE FOR VIEWING UPON REQUEST