starbucks reserve empire state building collection

LAUNCH
Use Studio-developed Empire State Building Blend coffee tag art as inspiration for a merchandise line extension for the Empire State Building Starbucks Reserve location.

ROLE
Product development: concepting, design, production, and product sourcing.

DELIVERABLES
Mug, tumbler, bandana, silk scarf, and sweatshirt.

Graphic Assets & Product Photography: Starbucks Creative Studio