MARKETING PROMOTIONS DESIGN SYSTEM: IN-STORE & MOBILE
IN-STORE CATEGORY NAVIGATION PHOTOGRAPHY
SIGNING SYSTEM OVERVIEW
amazon go BRAND COHESION & STORE launch kit
*Project is under an NDA
LAUNCH
Winter 2018
ROLE
Art direction, design & oversight of production designers
DELIVERABLES*
Updated/expanded brand guidelines focused on multi-channel brand cohesion (print, digital, environmental). Promotional and navigational design systems, photography art direction.